• TechCrunch watched hours of YouTube videos for kids so you don’t have to—here’s what they found

    It’s not news that kids love to watch YouTube videos.  Preschoolers to teenagers watch everything from modern and retro cartoons and video bloggers to pop stars and prankster videos.  Parents should understand that videos on YouTube are mostly unregulated, with no quality-control in place. In addition, complicated algorithms target viewers with age-specific advertising. This Tech
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  • Top reasons you should read to your kid

    Reading to your child goes so much farther than just enhancing your relationship with a bit of extra snuggle time. By making books an important daily event in kids’ lives, reading can also boost learning potential and enhance development. And reading is not just for toddlers or school-aged kids. Experts recommend reading to newborns and
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  • The best of the classic cartoons for preschoolers

    We at Zoonicorn often tap into Common Sense Media to find go-to advice for our parents. The website is a thoughtful resource for parents, offering reviews on movies, TV, games, books, apps and websites, as well as myriad “Top Lists” of the best picks for specific ages and all different types of programming.  The site
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  • Can an imaginary friend help a child cope?

    It’s estimated between 25% and 45% of three- to seven-year old children create imaginary playmates*.  For most young children, the friends are invisible, but some do take the form of a doll, stuffed animal, or toy. When asking a child why they have created an imaginary friend, the majority have done so because they found
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  • How music helps kids cope

    Researchers from the University of Kentucky in Lexington studied music and the impact it has on kids when coping with stress, bereavement, hospital stays, learning, and anxiety. Music therapy is a growing trend that involves sing-alongs, playing instruments, or simply listening to music when stress levels are up. The benefits of music for child, and
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  • How to hire the right babysitter

    A night out sounds heavenly, right? When you want to go out on a “date-night,” but you need to hire a babysitter to be with your little ones. It can be a challenge. You want to hire someone who is responsible, someone you can trust, and someone who will care for your children safely while
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  • Science explains why we love stuffed animals

    There is something magical between a stuffed animal and a child. We would know. At Zoonicorn, we began our company with the idea of creating a unique, plush toy for children that would be a combination of an exotic animal (zebra) and mythical creature (unicorn). The ‘plush’ animals all have stories behind them and interact
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  • Best ways to support your child’s teacher

    Teachers are amazing! At Zoonicorn, we know a lot of teachers and we are always impressed by their passion for education. But let’s be honest, teaching is hard work. They work long hours, work with limited budgets, and manage large classrooms. Teachers can use our help. It’s important for parents to build a rapport and
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  • Tech trends that are supercharging education

    Technology is reshaping how we teach and how students learn. Integrating mobile devices in the classroom means schools are using technology in a brand new way to teach students digital literacy and preparing them with 21st century skills they will need now and when they enter the workforce in the future. Mobile Devices: Tablets and
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